Icons are expressions of cultures. They are famous and praised. Some icons maintain their iconic status throughout decades while others simply die out. But how does an icon become one? The answer to this is not simple nor is it unambiguous. But one thing is certain and yet completely elusive; it happens through volatile and random circumstances. The tenth issue of Rains Journal explore the concept of influential icons in various yet significant forms: From a portrait of the Danish design expert, Lars Dybdahl, whom reveals a glimpse of how to understand the term icon to a visual and textual introduction to some of the most legendary shrines in Kyoto, Japan.